A subscription research tool that aggregates real trend data from public sources into a ranked, filterable board of emerging products — with a derived saturation score that tells sellers not just what's growing, but whether they're already too late.
The customer problem
Ecommerce founders and dropshippers live or die by product selection. The existing tools either show raw search volume (which rewards trends that already peaked) or cost more than a small seller will pay. The question they actually have is: "what's growing fast that isn't crowded yet?"
Product decisions
- Momentum over volume: the ranking favors growth rate, surfacing products earlier in their curve — where the margin still is.
- Saturation flag: a derived score estimating how crowded a trend already is. This is the differentiator: everyone shows what's rising; almost nobody says "skip it, you're late."
- Real data: trends are aggregated from public data sources into a ranked, filterable board — not a hand-curated list that goes stale.
- Subscription pricing: trend research is a recurring job, so the pricing model matches — Stripe subscription billing, packaged for solo sellers rather than enterprise teams.
Go-to-market thinking
The wedge audience is ecommerce founders already trained to pay for tools (Shopify apps, spy tools, keyword tools). The pitch is a direct comparison — "Exploding Topics for product sellers, at a price a solo store can justify" — which positions against a known category leader instead of explaining from zero.
Results
- Live SaaS with working dashboard and subscription billing at trendingboard.vercel.app.
- Designed, built, priced, and launched by one person.
- ＋ Add: signups / trials ＋ Add: paying subscribers & MRR ＋ Add: trends tracked
What this shows
SaaS product thinking, differentiation strategy, data-product design (turning raw signals into a decision-ready score), and subscription pricing mechanics.